“design”...the process of making things for other people...
...it maximizes the available means to achieve the most satisfying outcome, and produces culture in the process.
Designers stand between revolutions and everyday life.
They’re able to grasp momentous changes in technology, science, and society and convert those changes into objects and ideas that people can understand.
Design is looking for a unified theory — or maybe just for a theory tout court — for, in spite of its permanence and inevitability, it is still a rather unexplored region of human creativity.
The act of making things has forever existed, but it was not always called design...
...design has been paired with more established disciplines, from fine arts and architecture to engineering, or cabinetmaking, even illustration, in order to align it with more traditional categories...
...But design’s field of action, whose breadth is wonderfully articulated by the Italian motto dal cucchiaio alla città (from the spoon to the city)…
...focus on innovation and consider objects as gateways to information and services; as means rather than mere commodities.
A new pack of designers, entrepreneurs, anthropologists, and consultants are working worldwide to bring beauty and common sense not only to the design practice, but also to policymaking, management, and, very simply, to life.
Designers find themselves today at the center of an extraordinary wave of cross-pollination.
...their role as intermediaries between research and production, they often act as the primary interpreters in interdisciplinary teams, called upon not only to conceive objects, but also to devise scenarios and strategies...
To cope with this responsibility, designers need to set the foundations for a theory of design and become astute generalists.
...they will be in a unique position to become the repositories of contemporary culture’s need for analysis and synthesis, society’s new pragmatic intellectuals...
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the secret to Italian design was that there were no Italian design schools
Design really sucks in all the blood from the other disciplines, so you cannot think that you can learn about design just by learning about art... You have to learn about business, you have to learn about chemistry, about engineering...
...artists can choose whether to work for other human beings and be responsible towards other human beings or not...designers...Even when they’re mean...they still have the progress of mankind in their hearts...
It is truly about making sure that when you put something else on earth, it adds something to the world.
"Design and the Elastic Mind." It’s about the changes in scale, in rhythm, in pace, in resolution that we go through every single day, and the objects of design that help us cope with them...
...help us cope and move from adaptability....to elasticity, which is "adaptability plus acceleration"...about being able to bounce back very fast and not get stressed out, not get stretch marks...
...These two levels - the children and the design community...Which means you have to create an exhibition that is multi-layered, the same product but it has two levels of messages.
...the designer as the intellectual of the future, the ones that teach people how to live fully.
...be able to look at things from far enough to really get perspective
...design is about curiousity, philosophy, synthesis, observation, and perspective. So, truly it’s about rethinking what they do as opposed to just starting to make things.
My idea of fun is to be in a city I don’t know and to be on a bus with a window seat and look out.
It’s really about it being something that comes easy.
I don’t undestand why they feel they need to churn out more money in order to have good design. I don’t understand why they don’t trust their own American design, and feel that they need to get an European name of some sort...
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